Antonietta es una marca de ropa y accesorios para mujer, que ofrece una propuesta de moda diferencial cargada de elegancia y sofisticación, pero con alto nivel de diseño moderno y vanguardista. Va dirigida hacia un target de buen gusto y alto poder adquisitivo que sabe de estilo y vive al día con las tendencias de la moda en el mundo.
REQUERIMIENTO
Una identidad visual que reflejara todo lo que la marca representa, una marca que sea vea simple y fresca pero a su vez fuerte y poderosa, una marca de moda representativa pero sin caer en etiquetas, que sea muy versatil y atemporal. Una imagen que no pase de moda ni se pierda en las tendencias.
Aural is a network of Hearing Centers with more than 45 years of experience and presence in several countries in Europe and Latin America. Its commercial proposal is a synergy between its main product, WIDEX™ hearing aids, and the provision of professional and specialized services around the hearing needs of patients. Its business model has two commercial pillars: retail sales with its own points of sale and experience centers, and the wholesale distribution of Widex™ products and their complements.
A strategic communication applied to the different media and formats in which the brand is present, both commercially and corporately with its distributors, partners and most importantly its employees. This communication must represent the commercial and business ideals of the brand, always strictly connected to its visual identity.
We develop a communication appropriate to the market to which the brand is addressed with a very professional look that represents the commercial and business ideals of the brand, always strictly connected to its visual identity, the personality of the brand and the positioning achieved over the years, but in turn demonstrate a friendly and close speech for its users. all this, aligned with the brand language of your Widex™ product.