Caliope is a new sportswear brand that fuses classic elegance with contemporary innovation, creating a unique proposal with a strong focus on quality, detail and functionality, combining tradition, modernity but above all comfort. Inspired by the muse Calliope, symbol of greatness and creativity, each garment is designed for those who seek excellence in both style and performance.

A solid visual identity that connects with the brand’s values and fundamentals.

We developed a structured brand, with a communication inspired by the goddess Calliope as a symbol of excellence and elements of sport such as movement to build a symbol that represents the personality of the brand. Additionally, a neo-classical color palette was built with touches of light in bright colors that give the visual focus without losing its subtle and sophisticated style.